RAFATRAD LIMITED
PROJECT OVERVIEW
RAFATRAD is the official online shop of the Royal Air Forces Association, offering a wide range of RAF-inspired gifts, clothing, and memorabilia. Their previous WooCommerce site was no longer meeting their needs, both in terms of performance and usability. We migrated the store to Shopify, delivering a signature site worthy of the RAF brand - modern, reliable, and built to scale.
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We handled the complete migration, moving products, customer accounts, and order history into Shopify. Careful planning ensured there was no disruption to sales, while SEO value was fully preserved.
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The new site was designed to reflect the prestige of the RAF name. Clean layouts, strong visuals, and clear navigation ensure customers enjoy a trustworthy and professional shopping experience.
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The Shopify platform gave RAFATRAD a more stable, scalable foundation. Faster site speed, mobile-first optimisation, and a simplified checkout all contribute to higher conversions and long-term growth
NEED A TRUSTED MIGRATION PARTER FOR YOUR BRAND?
MEET YOUR TEAM
After years of hands-on experience in Shopify design, optimisation, and strategy, I know firsthand what actually moves the needle and what just adds to the noise. Whether you’re looking for a total store overhaul, a smooth migration, or a brand-new Shopify build, I focus on creating a customer-first design that’s intuitive, easy to navigate, and built for long-term success.
No tech jargon. No overcomplicated solutions. Just clear, expert-backed solutions that make your Shopify store easy to manage and even easier for your customers to shop.
Because a great store isn’t just about looking good—it’s about guiding your customers from “eh, just browsing,” to “okay, take my money!!” without a single hitch.