CUSTOM MY RIDE
PROJECT OVERVIEW
Custom My Ride is a well-established automotive customisation brand, known for its high-quality car styling products. Having worked with them on email marketing and paid ads for some time, it became clear that the website wasn’t converting as effectively as it could. We redesigned their Shopify store from the ground up creating a bold, dynamic website that feels like a true automotive brand while improving usability, navigation, and sales performance.
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The new site was built to complement ongoing ad and email campaigns, ensuring that the traffic driven to the store now converts at a much higher rate. Every part of the design supports their marketing funnel from landing page structure to upsell opportunities.
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We restructured the entire store to make browsing smoother and more intuitive. The new navigation helps customers easily find products by category, car type, or purpose creating a seamless shopping experience across devices.
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From product page upsells and a cart shipping bar to improved visual hierarchy, every detail of the redesign was built to increase average order value and conversions. The site now looks and feels like a true car enthusiast’s destination - bold, engaging, and performance-driven.
WANT A WEBSITE THAT MAKES YOUR ADS AND EMAILS CONVERT BETTER? ⤵
MEET YOUR TEAM
After years of hands-on experience in Shopify design, optimisation, and strategy, I know firsthand what actually moves the needle and what just adds to the noise. Whether you’re looking for a total store overhaul, a smooth migration, or a brand-new Shopify build, I focus on creating a customer-first design that’s intuitive, easy to navigate, and built for long-term success.
No tech jargon. No overcomplicated solutions. Just clear, expert-backed solutions that make your Shopify store easy to manage and even easier for your customers to shop.
Because a great store isn’t just about looking good—it’s about guiding your customers from “eh, just browsing,” to “okay, take my money!!” without a single hitch.