YouTube social media marketing agency, Pear Digital, talks about the importance of having the right strategy and campaign
May 19, 2014
YouTube is a video-sharing platform where users can upload, share, like and see personal videos or videos they like made by somebody else. The statistics prove more than 200 millions of videos are being watched daily, which makes its impact on internet impossible to ignore. It is the most powerful TV channel that outranks all the others and the second world’s largest search engine. Analyzing its video content, the two billion hours make YouTube the peak of web marketing campaigns.
Our YouTube social media marketing agency knows how important is to create and share valuable video content on the internet. Moreover, all the content should be created accordingly to your customer’s interests, by putting ourselves in their shoes and analysing what their searches on internet are.
By creating YouTube channels, our YouTube social media marketing London based agency offers to build a customised content that leaves a lasting impression on your visitors and also reflects your brand identity. Allya Akram, our marketing executive director states:
“ This online platform is a wonderful choice to exhibit your products or offer support and detailed, helpful tutorials or create video viral marketing campaigns.”
Bringing traffic to your channels is our specialty. As one of the best YouTube social media marketing firms, Pear Digital engages to indulge your audience with the greatest videos and texts overlays or promoted videos. Integrating your Facebook, website, Twitter and all other online platforms we find it at ease to bring new customers and keep the existent ones interested.
Using Pear Digital’s insight tools to figure out who looks at your channel and videos, we specialise, improve and never fail at bringing new public to your website.
The final step is to engage with people who responded to your content, spreading the reach and connecting with your potential clients. Allya adds “YouTube social media marketing is about sharing and engaging you’re your clients, it’s not only about viewing or creating content”.
A good example of a YouTube social media campaign is a pet food brand called GranataPet that earned worldwide attention for its billboard in Germany. The originality of the billboard consists in offering some of the company’s dog food to any consumer who checked it on Foursquare. The agency then filmed the billboard, getting more than 50,000 views on YouTube. If the video content weren’t uploaded on YouTube, the agency wouldn’t have got so much traffic. In the marketing world, traffic means clients.
You can check the video here:
If you are interested in finding out more about this, the Pear Digital team would be more than happy to show you how YouTube social media marketing develops your business. Drop us an email or call us on 0203 417 2137.